Figment & Hive | Preserves Packaging Concept
From concept to shelf. This project included end-to-end brand development—starting with custom graphic label design, followed by seamless environmental compositing. I transformed a generic 3D mockup into a premium, market-ready retail asset.
Label Design Sheet: Three coordinated packaging labels developed for the Figment & Hive preserves line.
The raw 3D base. This plate provides the geometry necessary for custom label design application and environmental integration.
Brand Identity, Label Design & Product Visualization
Figment & Hive is a concept preserves brand developed from a basic 3D jar mockup.
I created the brand name, designed three product labels, applied them to the jars, refined the materials and contents, and rebuilt the presentation within a warm kitchen setting.
The goal was to turn a generic product render into a polished retail image suitable for packaging presentations, ecommerce, advertising, or brand development.
Brand & Label Design | Created the Figment & Hive identity and coordinated labels for cherry preserves, Seville orange marmalade, and blueberry preserves.
Product Mockup Refinement | Applied the labels to the jars and refined color, texture, glass, lids, and product contents.
Environmental Compositing | Replaced the neutral studio setting with a brighter kitchen environment designed to support the homemade, premium food brand.
Lighting & Image Finishing | Matched reflections, shadows, color, and depth to create a more believable commercial product image.